Baji Live Privacy Policy – Personal Data Protection for Malaysian Users

This Privacy Policy is published by Baji Live to outline our data protection practices to all users accessing our platform in Malaysia. This document applies to the official Baji Live website, mobile app, and all online services we offer.

We are committed to protecting your privacy in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA), the primary legislation governing personal data processing in the country. Every aspect of how your data is collected and used at Baji Live carried out with full transparency and solely for legitimate purposes.

By using the services of Baji Live — whether registering an account, making a deposit via Touch 'n Go or DuitNow, placing a sports bet, or playing live casino — you agree to this Privacy Policy. If you do not agree, please discontinue use of our platform and contact us to request account deletion.

Baji Live collects the information necessary to provide a safe, responsible, and high-quality service to all members in Malaysia. The following are the categories of data we collect:

We do not collect unnecessary data and strictly adhere to the principle of data minimisation — gathering only what is genuinely required for the stated purpose.

Your personal data is collected by Baji Live through a number of different channels, all under lawful and transparent circumstances:

• Account Registration: When you register a new account at Baji Live, you provide basic information such as your name, email address, and phone number directly.
• KYC Verification: For first-time withdrawals or when required, we may request a copy of your MyKad or other identity verification document to comply with anti-money laundering (AML) requirements.
• Financial Transactions: Every time you make a deposit using Touch 'n Go, DuitNow, GrabPay, Boost, ShopeePay, or FPX (Maybank2u, CIMB Clicks), the transaction record is automatically logged for security and compliance purposes.
• Platform Usage: Usage data is collected automatically when you use our website or app — including pages visited, time spent, and interactions with platform features.
• Customer Support: When you contact our support team via live chat, email, or phone, the content of those communications is stored for reference and service improvement purposes.
• Cookies and Similar Technologies: Our platform uses cookies to enhance the user experience, maintain login sessions, and analyse usage patterns.

Baji Live uses your personal data solely for legitimate purposes directly related to the delivery of our services. Below is the full list of data use purposes:

• Account Operations: Creating, verifying, and managing your account on the Baji Live platform.
• Transaction Processing: Processing deposits and withdrawals securely through your preferred Malaysian payment methods.
• Identity Verification (KYC/AML): Complying with legal requirements related to fraud prevention and anti-money laundering.
• Customer Support: Answering enquiries, resolving issues, and providing technical assistance to members.
• Platform Security: Detecting and preventing fraudulent activity, account misuse, and cyber threats.
• Responsible Gambling: Monitoring gameplay patterns to identify signs of problem gambling and provide appropriate support.
• Service Communications: Sending transaction notifications, platform updates, and important security information.
• Product Improvement: Analysing usage data to improve the platform, introduce new features, and enhance the overall user experience.

Your privacy is our top priority Baji Live. We do not sell, rent, or disclose your personal data to any third party for commercial purposes without your consent. However, there are limited situations where data sharing is necessary and lawful:

• Payment Provider: Transaction data is shared with payment service providers (such as TNG gateway, DuitNow, and GrabPay) on a limited basis solely to process your transactions.
• Game Providers: Minimal session data is shared with casino software providers (such as Evolution Gaming and Pragmatic Play Live) that power the games on our platform. These providers are bound by strict confidentiality agreements.
• Authorities: Baji Live will disclose data to Malaysian authorities (police, courts, Bank Negara Malaysia) when required by law, court order, or official investigation.
• Technical Partners: Hosting, cybersecurity, and analytics service providers who assist us in operating the platform may access data in a limited capacity and are subject to strict data protection agreements.

Baji Live invests seriously in cybersecurity infrastructure to ensure your personal and financial data remains protected at all times. Our security measures include:

• 256-bit SSL Encryption: All data transmitted between your device and Baji Live's servers is encrypted using 256-bit SSL — the same level of security used by Malaysia's leading banks.
• Two-Factor Authentication (2FA): We offer an additional layer of security through 2FA, which is strongly recommended for all accounts.
• 24/7 Monitoring: Our real-time security monitoring system detects and neutralises cyber threats before they can compromise user data.
• Internal Access Controls: Only authorised baji live staff with a legitimate operational need may access users' personal data, and every instance of access is automatically logged.
• Independent Security Audit: Our platform undergoes independent security audits every six months to ensure our data protection standards remain current.
• Secure Data Storage: Data is stored in high-grade data centres with strict physical and digital access controls, including protection against natural disasters and power failures.

Platform Baji Live uses cookies and similar technologies to enhance the user experience, ensure platform security, and analyse platform performance. The following are the types of cookies we use:

• Essential Cookies: Required for core platform operations — including login, session security, and language preferences. These cookies cannot be disabled.
• Performance Cookies: Collecting anonymised usage data to help us understand how users interact with the platform and identify technical issues.
• Functional Cookies: Saves your preferences such as language, theme and account settings to deliver a more personalised experience.
• Analytics Cookies: Used to analyse overall usage patterns for product improvement purposes.

You can manage your cookie settings through your web browser at any time. However, disabling essential cookies may affect the functionality of the Baji Live platform. Continued use of our platform constitutes your consent to the use of cookies as described above.

As a Malaysian resident, you have specific rights under the Personal Data Protection Act 2010 (PDPA) regarding the personal data we hold about you. Baji Live fully respects these rights:

To submit any request relating to your privacy rights, please contact our Data Protection Officer at support@bajilive-bangla.com. We are committed to responding within 14 business days.

Baji Live retains your personal data only for as long as necessary for the stated purposes or as required by Malaysian law. The following are our data retention guidelines:

• Active Account Data: Retained for as long as your account remains active, and for 7 years following account closure to meet tax and financial audit requirements.
• Financial Transaction Records: Retained for 7 years following the date of transaction, in accordance with Malaysian tax and financial regulatory requirements.
• Security Logs: Security logs and login activity data are retained for 2 years for the purpose of security incident investigations.
• Support Communications: Customer support correspondence records are retained for 3 years for reference and service improvement purposes.
• Marketing Data: If you have given consent to receive marketing communications, this data is retained until you withdraw that consent.

Once the retention period expires, your data will be securely deleted or anonymised so that it can no longer be linked to you personally.

Baji Live reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our data practices, legal requirements, or platform improvements. Any significant changes will be communicated to you via:

• An in-platform notification the next time you log in.
• Email to the address registered on your account.
• Update the "Last Updated" date at the top of this document.

Continued use of the platform Baji Live after an amendment is published will be considered acceptance of the updated Privacy Policy. We therefore encourage you to review this page periodically.

If you have any questions, concerns, or complaints regarding your data privacy at Baji Live, please contact us via:

• Email: support@bajilive-bangla.com
• Live Chat: Available on the Baji Live platform 24 hours a day, 7 days a week